5 E-commerce platforms for successful small businesses

How can your small business become one of the most dominant entrepreneurs all over the world? On the other hand, during the e-commerce revolution, more and more customers have immersed themselves in online shopping to meet their needs instead of bricks-and-mortar way.

So, how could your company compete with the giants while running your business smoothly? Your key determinant is to choose the right e-commerce software solution to make use of all its benefits. However, are there so many infrastructures to consider, which absolutely makes you confused?

Let’s look for five of the most pervasive eCommerce website builders for your own business right now!

1. Magento

Top E-commerce platforms: Magento

The first best option is Magento as an open-source e-commerce platform launched in 2008. Among the retailers powered by it are Nike, Paul Smith, and Olympus – but that is wrong to say it is not an ideal solution for your small business too. This software is a perfect blend of B2B and B2C models to brings fascinating experience for consumers and business customers.

In addition, the platform’s popularity results from its flexibility because customer behavior and buying patterns are converting second by second. Magento businesses likely sell more at a lower TCO than merchants on other commerce platforms by increasing your online sales and maximizing gross margins.

2. Shopify

Shopify, one of the most favored e-commerce SaaS (Software-as-a-Service) solutions, targets not only small, family businesses but also large, multinational companies. Nowadays, this platform plays a vital role in the e-commerce industry with over 500,000 online stores across 175 countries.

Top E-commerce platforms: Shopify

Business owners are persuaded by its simplicity from easily picking a design layout for your store, organizing and managing products, accepting flexible payments – all within a few minutes.

Your small-scale corporations can take advantage of short time and low-cost setup, as well as 24/7,  supports by phone, email and live chat.

3. Demandware

Top E-commerce platforms: Demandware

Your company is looking for a comprehensive commerce platform to satisfy your customers, isn’t it? Demandware will help you build a better shopping journey for them – from discovery to delivery in both online and offline manner.

With the slogan “You put customers first. So do we”, this platform’s commitment provides your clients with a “buy anywhere, service anywhere, fulfill anywhere” shopping experience based on Salesforce Commerce Cloud.

4. Bigcommerce

Top E-commerce platforms: BigCommerce

BigCommerce is suitable for corporations that are completely new to e-commerce, especially developing brands and small-volume businesses. This complete solution focuses on SEO-friendly, with well-designed pages and URLs appealing to customers to come across your store.

Furthermore, BigCommerce probably gives you a lot more advanced tools available to get more value out of BigCommerce like an attractive and convenient interface making your products more probably to be sold.

5. WooCommerce

If your business wants to beat your competitors completely, WooCommerce will be the most customizable eCommerce platform to build your competitive advantage.

You immediately need to research the WooCommerce designed for small to large-sized online merchants using WordPress.

Top E-commerce platforms: WooCommerce

What’s more, it is unchallenging for you to install and create your online store with tons of powerful features on this platform. WooCommerce has attracted up to 75 million websites relying on WordPress because the base product, as well as several extensions and plugins, is free and open source.


The influence of mobile and social media shows no sign of slowing down. Using social and mobile platforms as vehicles to reach new customers and boost more sales is a critical aspect of any eCommerce platform in 2018 and beyond.

While picking an eCommerce solution, be sure to check whether the platform will allow you to keep up with these trends and aligns with the goals of your business.

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